1. Find a funky beat with kicking bass.
2. Write lyrics about having S*X and getting money.
3. Add some swears to it. (If you want a bunch of swears, you're either Eminem, Lil Wayne, or Lil Jon.)
5. Make a music video to it if it's a single.
4. Publish it to Power 105.1 (WWPR-FM) or a rap station with mainstream rap that plays the same song over and over.
5. Spam it all over the place!
6. Have the artist tweet it or share it as a status on Facebook.
7. Fans go apeshit and start making lyric videos on YouTube.
8. Have the greedy bastards at VEVO post the music video to the song.
~Or with step 2....~
2. Add some swears and a well-known phrase abbreviated to it. (Hey, look at Drake and his #YOLO thang going.)